Delivering a new digital experience to readers with CN2i.

Acquire new readers, build loyalty and convert multiple communities to paid subscriptions, including automated email campaigns, multi-channel advertising initiatives, optimization and implementation of digital best practices, and complete design of an online gaming platform.

  • Strategy ideation and brand positioning  
  • Content strategy, redaction and ideation  
  • Development of the brand identity  
  • Strategy and management of automated email campaigns  
  • Design of a showcase website 
  • Management of multi-channel advertising campaigns  
  • Social media management 
  • Marketing data management and optimization  
  • Market analysis and persona development  
  • Organic search engine optimization (SEO) 

Marc Gendron, Senior Director, Digital Growth

“Thank you to the DRAKKAR Digital team for their strategic guidance and daily support in deploying, modernizing and activating our digital practices for our six media outlets to enable us to adapt to new trends and ensure the sustainability of community media.”